Portfolio
Work worth talking about.
Every project starts somewhere different — a launch, a perception problem, a fundraising goal, a new audience, or a long-term partnership ready to grow. Our job is to find the idea, strategy, and execution that move it forward.
United Way of Southern Indiana
Fundraising awareness shaped through creative, traditional media, geofencing, display, social, YouTube, and OTT.
Goodwill New Stores
A store-opening campaign designed to build excitement while changing perceptions about what shoppers can find at Goodwill.
The Excel Center
A targeted launch campaign that made returning to school feel accessible, achievable, and worth acting on.
Help for Heroes
Emotionally grounded video storytelling centered on veterans, first responders, and the strength it takes to ask for help.
Pre to 3
A comprehensive awareness effort spanning naming, branding, creative development, and campaign implementation.
Partner
Mt. Carmel Stabilization
A relationship that grew from promotional products into print, trade shows, websites, video, and ongoing fulfillment.
Different challenges.
Different answers.
Annual Vendor Charity Event — Mt. Carmel Stabilization Group
Case StudyFrom Vision to Victory: How Oswald Marketing Helped Mt. Carmel Stabilization Group Create Their Most Memorable Vendor Charity Event YetSome events check boxes. Others build legacies. For Mt. Carmel Stabilization Group, their annual vendor charity event has...
Turkey Day 5K — Evansville Goodwill
Case StudyHow Evansville Goodwill Broke Registration Records with a 3-Week, Multi-Channel CampaignWhen Evansville Goodwill came to Oswald Marketing in October 2024, they had a familiar problem: a beloved community event that just couldn't seem to grow. The Turkey Day...
Integrating our marketing team into their business systems — JE Shekell
Case StudyWhen JE Shekell Needed More Than an Agency, They Found a True PartnerFor a company that built its reputation on keeping homes comfortable and running smoothly, JE Shekell — a regional leader in HVAC, electrical, and plumbing — knew that growth required more...
United Way Case Study – 2024 Campaign
Case StudyUnited Way of Southern IndianaUnited Way is a nonprofit organization dedicated to improving lives through programs and services focused on education, health, financial stability, and basic needs. They approached Oswald Marketing seeking to enhance awareness...
Goodwill New Stores- Case Study
Case StudyNew Outlet Stores for Goodwill IndustriesGoodwill approached Oswald Marketing in need of a customized marketing plan that would drive awareness and excitement for their new store opening. A challenge Oswald faced was reshaping their public perception and in...
Excel Center – Case Study
Case StudyLaunch of the GoodWill Excel CenterGoodwill approached Oswald to raise awareness and drive enrollment for their new Excel Center location opening and diploma program. This program offers a true core 40 credits, allowing individuals to earn a high school...
Energy Group Systems – Case Study
Case StudyEnergy Systems GroupWe have been blessed to partner with ESG for well over 15 years and continue to fulfill their promotional product needs. In addition, the Oswald Marketing Video Production division has now become their ‘go-to’ video partner for several...
Big Rivers Electrical- Case Study
Case StudyBig Rivers ElectricalSince the winter of 2018, Jason and Oswald have cultivated a great business relationship. He’s introduced us to several other departments within Big Rivers where we have been lucky enough to deepen our business relationships as well. We...
Help for Heroes- Case Study
Case StudyHelp For HeroesIt takes strength to get help. As a service of Brentwood Springs and other Springstone facilities, Help for Heroes® provides treatment and therapy specifically geared toward active duty men and women, veterans, and first responders who...
Mt Carmel Stabilization Group- Case Study
Case StudyMt. Carmel Stabilization GroupOswald Marketing began working with Mt. Carmel Stabilization in 2008. Our relationship initially began with our promotions team supplying logowear for their annual holiday event. Once they were introduced to the full menu of...
One portfolio. A lot of different kinds of problems.
We pride ourselves in our ability to consistently meet the needs of our clients and provide full-service solutions. Whether you use one, two, or all three of the divisions that Oswald has our team is collaborating and working in the background together. That’s the best part about working with our clients – we get the match our strengths with their needs to provide a truly customized experience.
Let’s make the next case study yours.
Bring us the goal, the problem, or even the rough idea. We’ll help shape the strategy, build the right mix, and create work worth sharing.