Lately, it seems as though there’s a battle between traditional and non-traditional forms of advertising. Smaller start-up digital agencies are popping up all over, showcasing their expertise in all things on the web. Meanwhile, other old school agencies are sticking to tried and true methods of billboards, TV spots, and radio promotions, arguing their way works best because it worked before the internet even came to be.
Oswald believes there is value in both – and so we offer both. We believe that to have a fully cohesive marketing plan, you have to reach your audience on all platforms. When they’re watching TV, be on commercials. When they glance down at their phone, be on social media or have a presence with digital advertising. When they get in the car for work, be the voice they hear between breaks on the radio or the billboard that catches their eye. When they use a pen or coffee mug at work, let it be your logo they see printed on the side. We want the right people to see you in all the right places – both online and offline – and Oswald is proud to be able to offer all these services.
We have an in-house Video Production team, Graphic Designers, Social Media Specialists, a Promotional Sales Team, Digital Strategists, Media Buyers & Account Managers working at their best for you. It may sound like a lot – because it kind of is – but we’re an effective marketing team that works to see your campaign go full circle.
So, what do you think? Are you thinking Full Circle yet?